For founders who still sell

Build your own pipeline. With the sales director you don't have.

Type a few lines. Srcd.ai finds who to reach out to and why now, writes the first email in your voice, and tells you the next move on every deal it starts - while you get on with your day.

Nothing sends. You do.5-10 founders, free for 30 days.

Selling without a team looks like this.

  • No inbound team, no SDR, no partners. If pipeline gets built, you build it.
  • Live deals eat the week, so prospecting slips - and it shows up a quarter later.
  • A buyer asks something hard, and there's no one down the hall to ask first.

I built this for myself first.

When my inbound leads went away, I had no SDR, no partners and no one feeding me pipeline. So I built my own: helpers that found the reason to reach out, did the research and wrote the first email in my voice. I'd type a few lines from a cafe and come back to drafts ready to send.

Then I lost the sales director I used to take hard questions to. So I built that too - something I could ask what to say, what to ask next and how to structure a deal, without looking like I hadn't done my homework. I learned more about complex deals in those months than in the years before.

Edwin - Edwin
$174K
first-year contract from one cold email
45 days
from first call to signed contract, on the next deal
1 in 6
wrote back when it reopened an old conversation
1 in 5
drafts stopped before sending, most often for a number with no source
3.4 months
from first email to signed contract
2 of 2
biggest deals since I built it, both run with it as the second opinion, first call to signature

My own pipeline as a seller, June to October 2026, using the earlier version I built for myself. Client names withheld. Past results, not a promised rate.

Was it the tool or me? Both. Srcd.ai is that method, built into a team you can use.

A small team. One job each.

You talk to Jim. Jim brings in the rest.

  1. 1. Scout

    Finds companies with a reason to reach out now - a fresh round, a first sales hire.

  2. 2. Researcher

    Checks what's actually true, from your record and the web, and names what's missing instead of guessing.

  3. 3. Drafter

    Writes the email in your voice - a first touch or a reply - and saves it unsent.

  4. 4. Council

    Reads the draft cold when the stakes call for it, and flags any price, approval or promise you can't back up.

  5. 5. You

    Read it, change it, press send.

Once they reply, Jim works the deal with you: what's real, what's missing, and one next move with an owner and a date.

Contact details come from your own tool, like Apollo or ZoomInfo.

Two first emails. Same red pencil.

One by plain Claude, one by our Drafter. Council read both against the same facts, before anyone pressed send.

Plain Claude 135 WORDSCOUNCIL Adjust

Subject: Follow-ups while you're still on every sales call

Hi Maya,

Congratulations on the seed round. In the announcement you said you're still running every sales call yourself, and that's why I'm writing.1

I'm the founder of Northbeam. After a sales call, it takes your notes and gives you a draft follow-up email and a list of next steps the same day. Founder-led B2B teams use it, where the person running the call is usually also the person who has to write the follow-up afterwards.

You'll probably keep taking most of those calls2 until your first two account executives start in Q1.3 Northbeam is meant to make the work after each call smaller during that stretch.

Would you be open to a 15-minute demo next week? If now's the wrong time, just say so and I won't follow up.

Best,
Sam Lee
Founder, Northbeam

  1. On the quoteQuotes her back to her. Name the news in one line and move on.
  2. On "most of those calls"A guess about her. "Most" isn't in anything she said.
  3. On "start in Q1"She said hiring in Q1, not starting. Don't turn a plan into a date.
Srcd.ai UNSENT · 82 WORDSCOUNCIL Adjust

Hi Maya,

Saw with the seed news that you were still taking every sales call yourself.1 A founder on every call also carries every follow-up and next step that comes out of it. Northbeam handles that part2: it turns call notes into a follow-up draft and a next-step list the same day, and founder-led B2B teams use it. Would you be open to 15 minutes on same-day follow-up for your calls, this week or next? If it's already handled, tell me and I'll stop.

Best,
Sam

  1. On the opening lineReads her own quote back to her. Name the news in your own words.
  2. On "Northbeam handles that part"Stretches what the product does - the seller's facts only say it drafts the follow-up. Cut it.

Made-up company, real output, run 2026-11-14. Plain Claude: Claude Opus 5.5, no setup. Council's notes shortened.

Council flags the claim you can't back up - whoever wrote the draft.

And when they write back, someone to ask.

A buyer wants a discount. A new name shows up on the thread. Someone pushes back. Give Jim the thread and your notes. He tells you what's real, what's missing and the one move that matters, and has the reply written.

Maya, Brightwell AnalyticsINBOUND · 14 NOV

Hi Sam,

Thanks for the recap - this would genuinely help. Before I take it to Dev: can you do 25% off if we sign before the end of the month? After the raise we're watching every dollar, and I'd rather not start a long back-and-forth.

Maya

Jim

No discount is approved, and nothing in the record says who signs. Maya wants the price settled before she takes it to Dev - but Dev's open question is how call notes get in, and a discount doesn't answer it.

Srcd.ai reply UNSENTCOUNCIL Adjust

Hi Maya,

I set Northbeam's pricing myself, so I'll come back to you on the 25% directly.1 Apart from price, what will Dev want to see before you move ahead?

Sam

  1. No dateShe's working to the end of the month and asked not to drag this out. Give her the day you'll answer.
AFTER COUNCIL

...so I'll come back to you on the 25% directly by [day and date Sam will answer by].

Jim
Next move: Decide the 25% by a date you'll keep, tell Maya that date today, and send no number until then.
Owner: youBy: today

Made-up deal, real output, run 2026-11-14. The date stays blank on purpose: only Sam can fill it in.

No more asking around. No question you'd rather not ask out loud.

You stay in charge.

  • No agent has a send tool. Every draft is marked unsent.
  • Before an agent writes anywhere through a connected tool, it asks. You approve from a card.
  • Your workspace sees only your deals, agents and connections.
  • Correct it once and every later run follows. Take it back any time.
  • It runs on your own Claude or ChatGPT sign-in.
See exactly where your data goes →

The pilot: 5-10 founders, 30 days, free.

What you get

  • 30 days free. No card.
  • I set it up with you on a call, and we run your first campaign together.
  • A direct line to me, and a real say in what gets built next.
  • A founding-partner price if you stay.

What I ask

  • Use it on your real pipeline and live deals, every week.
  • 20 minutes a week with me.
  • A few blind picks: two drafts, one from plain AI and one from Srcd.ai. You choose.
  • At day 30, tell me what you'd pay - or why you wouldn't.

What free doesn't cover

  • Your own paid Claude or ChatGPT account, and your own Apollo or ZoomInfo for contact details.

ThenDay 30: we talk price. Nothing charges on its own.

Where it stands.

Ready for the pilot

  • The team: Jim, Researcher, Drafter, Council
  • First emails and replies, saved unsent
  • Scout: leads with a reason to reach out now, from the web
  • Deal reads with one next move
  • Corrections you approve once

Coming next

  • Reading your Gmail, Calendar, Slack and call transcripts for you
  • Sending through Gmail and Slack, only after you approve each message
  • Learning from what worked on your deals
  • Jim telling you which deals are warming, cooling or stalled
  • More than one next move per deal
  • Council on notes to colleagues and partners

FAQ

Is this one of those AI tools that sends outbound for you?

No. It never sends, doesn't run sequences, and isn't built for volume. It helps you write a few good first emails a week, then work the deals they start.

Can't I just do this in ChatGPT or Claude?

Partly - Srcd.ai runs on your own Claude or ChatGPT. What's different is the method: a team with one job each, a sales playbook built from real deals, and a second reader that checks the draft against the record before you see it. The blind picks in the pilot are how we find out whether that's worth paying for.

Does it ever send by itself?

No. No agent has a send tool. You press send, every time.

Is it a CRM?

No. Keep yours.

What do I need?

A paid Claude or ChatGPT account, and the deals you are working. Bring contact details from your own tool, like Apollo or ZoomInfo. Gmail and Calendar connections are coming; until then you paste the thread in.

Where does my data go?

Your workspace sees only your own deals, agents and connections. The data page shows exactly what Srcd.ai keeps, where, and which AI provider reads it.

What happens at day 30?

We talk. If it's worth paying for, you get the founding-partner price. If not, you walk away - nothing charges on its own.

Apply for the pilot.

Two minutes. I read every application myself.

Your role
Tools
Google Workspace?
Claude or ChatGPT?
Apollo, ZoomInfo or neither?

Saved for me to read, nothing else. No email goes out, nothing joins a mailing list. Privacy.

Rather email? [email protected]